New York, June 24, 2021 (GLOBE NEWSWIRE) – Automotive Displays Market Overview: According to a comprehensive research report from Market Research Future (MRFR), “Automotive Display Market Research Report, By Applications, By Type, By Display Size & By Region – Forecast To 2027 ” The global market is expected to reach $ 39.7 billion by 2027, up from an estimated $ 18.4 billion in 2020, with a CAGR of 13% from 2021 to 2027.
The huge demand for infotainment, reliance on navigation systems, and the development of connected vehicles can significantly boost market demand. The display screens are capable of showing internal engine temperatures, tire pressure and seat belt indicators.
Integrating connectivity with smartphones inside cars can drive demand for display screens. Using screens to deliver content or deliver content on OTT platforms can bode well for the market. The synergy of smartphone applications such as Android Auto with smart displays in vehicles can be optimized for road travel. Using personal voice assistants for navigating rough terrain and finding new landmarks can attract new car owners.
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The list of key companies in the Automotive Indoor Display Market are:
- Delphi Technologies
- Visteon Company
- Magneti Marelli SpA
- LG Display Co. Ltd
- Nippon Seiki Co. Ltd
- Qualcomm Technologies Inc
- Continental SA
- Robert Bosch GmbH
- Panasonic Corporation
Players differentiate their product on the basis of long shelf life, safety and features. Partnerships and collaborations are expected in the market as the industry seeks consolidation.
The reach of 5G and wireless technologies can be new opportunities for displays. New applications such as cloud gaming, internet streaming, and augmented reality can drive demand for better functioning displays and trigger market demand. The development of large displays focused on pixel quality may find a voice among automakers.
But concerns about the high costs of automotive displays may hamper market growth.
Impact of COVID-19
The COVID-19 pandemic has rocked the automotive display market due to the shutdown of major assembly and manufacturing units associated with disruptions in supply chains. The emphasis on aesthetics such as display screens and the use of high-end materials may drive the market demand during the forecast period. The need for high-end electronic devices to enjoy online content and the need for high-speed internet will bode well for the market. High-end and luxury cars will create a huge demand for display screens. Differentiation in features and prices may persuade customers to opt for vehicles equipped with these future electronics.
Browse the In-Depth (100 Pages) Automotive Display Market Research Report
The integration of the human-machine interface (HMI) has led to the need for flexible displays. These screens can be customized to suit customers’ desired shape as well as unique conceptual designs. An increased inclination to make interior surfaces interactive can lead to the evolution of technology. Curved and shaped interiors are expected to be seen in years to come thanks to custom interiors. Infotainment displays that can adhere to custom designs and made using LCD glass are likely to be ubiquitous.
Gesture recognition technologies are likely to be seen more often due to the evolution of targeting screens. Passengers benefiting from carpooling services can be targeted in this way with advertisements for the cross-selling of products. New protocols for sending signals from the control board to the glass screen can revolutionize the market. Driver safety has also found a central role in the market with various components adhering to Automotive Safety Integrity Level (ASIL) standards. The screen can show driver safety protocols that are supported by integrated circuits.
By type, the center console display segment is deemed to occupy the lion’s share of the market due to the characteristics of cabin temperature controls, music and other forms of infotainment. Advances in autonomous driving and the presence of various OEMs offering displays to mid-size and economy-segment cars may bode well for the market.
By technology, TFT-LCD technology can capture a large market share and dominate the automotive display market. This is attributed to their adherence to the latest temperature and durability standards. Its visual quality was integral to its adoption in the center console and rear seat display screens.
By display size, segment> 10 “is expected to perform well during the forecast period due to applications in autonomous vehicles, high-end cars and electric vehicles. Integration of all primary and secondary functions on a single screen can stimulate demand from potential customers.
By application, the infotainment segment may dominate the market due to the acceptance of smart driving companion applications and access to premium connectivity. The increased ability of display screens to show depth of maps and backs of cars for easy navigation can drive segment growth. On the other hand, the navigation segment can occupy a large part of the demand in the automotive display market.
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Europe is expected to dominate the automotive display market due to the presence of major car manufacturers. France, Germany and the United Kingdom are the main contributors to the regional market. Installing center console display technologies that are compatible with legacy operating systems and connected vehicles can boost regional market demand.
APAC, on the other hand, is expected to register a remarkable growth rate during the forecast period. The development of heads-up displays by automobile manufacturers in light of the enhancements of augmented reality may drive the growth of the APAC automotive displays market. Replacing electromechanical switches with touch screens can be used to control windows and internal temperature.
Faurecia, an automotive technology company from France, has acquired designLED. This acquisition can provide access to backlighting technologies and enhance the immersive experiences sold by the company.
Global Automotive Display Market Growth Driven By Customer Safety
The global automotive display market is set to expand due to developments in display screens, pixel quality and image resolution. The high demand for driver safety has led to the design of curved and custom screens that integrate into the design of cars. Ridesharing services are bound to be the last end users of display screens due to the inclination to consume content on OTT platforms.
Market segmentation covered by research:
Research report, by applications (telematics, navigation, infotainment), by type (TFT LCD, PMOLED, AMOLED), by display size (3 “-5”, 6 “-10”,> 10) and region (America North, Europe, Asia-Pacific and Rest of the world)
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